Extraordinary Freedom Experiment

WATCH ART describe the invisible challenges you must master to unleash your full capacity

THE EXTRAORDINARY FREEDOM EXPERIMENT

We are privileged to be living in a defining moment for America when the future hinges on our collective ability to practice freedom.

The Extraordinary Freedom Experiment contains practices to cultivate your ability to make choices—especially when you pursue heartfelt goals and leadership responsibilities that seem borderline impossible.

Welcome to The Extraordinary Freedom Experiment from Founder, Art Turock

One incident turned my lifelong fascination with freedom into a full time experiment to launch a wakeup call for America. When I grasped the full implications of this distinction between liberty and freedom offered by Dr. Mort Fertel (author, Marriage Fitness)

WHAT CAPABILITES CONSTITUTE “EXTRAORDINARY FREEDOM?

Supreme confidence to think for yourself
Power to declare bold commitments
Daring to conceive original, heartfelt goals
Fearless to disturb the victim mindset that provokes fear/anxiety/self-doubt
Unquenchable thirst for learning
Healthy disregard for cultural standards for gauging unreasonable effort and risk
Extreme accountability mindset to empower taking actions that deliver desired results

“Liberty is the right to choose. Freedom is the ability to make a choice. A country can provide you liberty. Freedom comes from within. A country can offer you choices. But if you’re not in control of what you decide, then you are not free. To be truly free, you must cultivate the ability to choose. Most people in America have liberty but not freedom.” — Dr. Mort Fertel

After 4 years of deliberately practicing freedom and realizing these enormous benefits, I reached this conclusion:

“I prefer to push the envelope of freedom over comfortable self-imprisonment.”

How about you? Where do you draw your line in the sand?

YOU ARE INVITED TO PARTICIPATE IN THE EXTRAORDINARY FREEDOM EXPERIMENT

A heroic experiment gives you permission to test your self-imposed limits with
100% guarantee of powerful learning, with 0% chance to fail.

IN THIS EXPERIMENT, WE TEST THIS HYPOTHESIS:

The conventional methods for goal setting, goal execution, and accountability are insufficient for achieving heartfelt goals that demand significant comfort zone demolition. Accordingly, we will test a set of freedom optimization practices designed to discard comfort zones and gain access to full performance capacity.

In 2018 and 2020, 25 highly accomplished entrepreneurs, business leaders, military officers, business consultants, and masters track athletes participated in 90-day field tests of Art Turock’s freedom mastery practices. They took on the role of Intrepid Freedom Crusaders.

SAMPLE OF INTREPID FREEDOM CRUSADERS RESULTS FOR 90-DAY EXPERIMENTS

Individual Results

The undervalued part in every achievement is the seemingly impossible conditions (i.e., unreasonable effort + risks) that must be discarded. Therefore, this report gives equal billing to tangible results and seemingly impossible conditions overcome.

Russell LaMar Jacquet-Acea achieved All American Standard in 19 events in masters track and field in 2019

Seemingly impossible conditions to overcome: “It’s too much work to fulfill that dream. I could achieve this if I only concentrated on sprinting events and stopped doing the multi-events. I haven’t run a mile since high school.”

Andrea Fletcher (center with bags and boots) achieved her goal of feeling competent to speak German with Germans.

Seemingly impossible condition overcome: “I don’t want to make a mistake and sound stupid. It would be so embarrassing to mispronounce a word and butcher their language.

CEO Derrick Smith deadlifting toward his challenging goal of 2x’s his body weight.

Seemingly impossible condition overcome: With all the changes going on with my leadership responsibilities at work, I shouldn’t take on challenging fitness goals. Showing up at the gym three times a week is good enough.”

Madeleine Blanchard began her practice as a Shaman (here she receives a healing from Aama Bombo)

Seemingly impossible conditions overcome: “I’m fearful my colleagues will think I’m weird.” and “I might suck at being a shaman.”

ACCOUNTABILITY CONTAGION PROJECTS

Accountability is so rare, it is not readily copiable. The words for taking accountability don’t roll off the tongue. How would you react if a tardy individual remarked, “I’m accountable for not checking MapQuest for traffic delays and not choosing to leave in time to arrive 5-10 minutes early.” You would never expect such a blatant display of taking accountability.

What if an instant rush to take accountability become a group norm? Here are examples of how Intrepid Freedom Crusaders orchestrated accountability contagion in their spheres of influence—in a college class, parenting, and sales management:

Daphne Scott is a rare college instructor to teach mindset master as part of her freshman math classes. Her goal is to help students disrupt their comfort zones so both their class participation and homework improve from competent to elite standards.

Terry Heys orchestrated the practice of accountability with his two high school daughters ages 16 and 18. The girls set one goal each month that requires performing an uncomfortable task each week.

Andy Tysler developed his Deschutes Brewery sales managers to stop trying to hold people accountable. Instead, they engaged in daily practice in taking accountability and inviting accountability in managing performance of sales reps

WHAT IF key people in your life, followed your lead and refused to accept rationalizations for unwanted outcomes and their courageous desire to demolish comfort zones became contagious?

WHAT IF self-appointed leaders sprung up in America and created accountability contagion from sea to shining sea?

“Art is one of the top executive coaches in the country. He’s repeatedly helped me reveal the truth to myself about supposed constraints which I regarded as substantial but turned out to be insignificant. Art’s greatest skill is guiding coachee’s from being interested in a result if circumstances permit to being committed–no matter what.”

“When I learned of the opportunity to glean from the Intrepid Freedom Crusader experiment as I developed a presence as a street performer in Seattle, I threw my hat in the ring. Within 1 year, I tripled my hourly draw through tips using Art Turock’s proprietary tools. We were featured on Seattle’s King 5 news and awarded “Buskers of the Week.” All this, leading into a global pandemic when street life was silenced demonstrates the effectiveness of these powerful processes. Art has a unique spin on things. I am thankful and grateful for the confidence gained to step into uncharted waters as an acapela artist. Remarkable, effective, productive.”

"Art is a one-of-a-kind coach, expert, and thought leader and the most valuable partner I've had in pushing the limits of my personal and professional development. He is a world-class mindset disturbance coach, helping his clients identify and overcome the hidden beliefs that hold them back. I've benefited greatly from his coaching and I've seen Art accomplish breakthroughs with many others. I believe we all need someone like Art in our lives to help us set and reach our most audacious and authentic goals."

“I’ve had the pleasure of working with Art as part of the Intrepid Freedom Crusaders field test and as a collaborator in the design and delivery of four online meeting on 'Taking Accountability for Conversations About Race.' In both instances, Art’s approach challenged me to attack any limiting beliefs and increase my confidence to achieve and become the best version of myself. Art is a lifelong learner, inquisitive and does his homework to be prepared to deliver a quality experience for all involved. Working with Art has helped me complete my MBA , become a better leader, and learn techniques to challenge my work teams to produce positive outcomes.”

"When I first met Art at a Vistage conference, I was immediately captivated when he tossed an NFL red flag at several CEOs who had just uttered a self-limiting belief, and instantly coached them to rephrase by taking accountability for their choices. I consider Art to be an innovator when it comes to bringing high achievers together. In our Intrepid Freedom Crusaders online meetings, Art engage us in the practice of challenging our self-limiting beliefs to achieve goals that we considered to be impossible. As a sales VP, I gained the mindset mastery to challenge long-standing industry precedents with my sales team."

GET FREE RESOURCES IN THE EXTRAORDINARY FREEDOM EXPERIMENT

You’ll get FREE:

Practice Guide on “Extreme Accountability: 6 Self-Coaching Questions to Transform Your Life”
Breakthroughs in the Making Newsletter
Access to practice guides described on the Practices page (some used by Intrepid Freedom Crusaders in their 90-day experiment).
Invites to Intrepid Freedom Crusaders online meetings and newcomer meetings.

We will never share any of your information

Three Phases of THE EXTRAORDINARY FREEDOM EXPERIMENT

The Extraordinary Freedom Experiment involves several phases of experiments.

Phase 1: Start Discarding Your Excuses + Blames

Awareness is the first step to a cure. Let’s start out with a powerful one minute practice drill to increase awareness of your self-limiting beliefs, justifications, and blames that dictate the confines of your comfort zones.
Here’s the drill Every time you hear yourself contemplate or verbalize this type of victim language, take out a red flag just like a National Football League coach requests review of a referee’s call.

You can even notice victim language in emails:

Phase 1:
Start Discarding Your Excuses + Blames

Before executing steps 1-2-3, read the Self-Coaching Guide, “How to Discard Every Excuse You Ever Imagine.”

1. Carry a Red Challenge Flag

Carry a red challenge flag used by National Football League head coaches and put the flag in your shirt or pants’ pocket.

2. Hold the Red Flag

When you offer an excuse, blame, or justify, either in your spoken words or your inner thoughts, place the red flag in your hand and notice what category fits:

• Uncomfortable feelings stop you from taking effective action.
• Unfavorable circumstances seem to be stacked against you.
• Past history suggests your lack of ability to achieve your goal.

3. Put the Red Flag Back in pocket.

Notice if you are now ready to dismiss your excuse and do the uncomfortable task you were going to postpone or substitute a more comfortable activity.

If you don’t take this uncomfortable action, do the practice drills in the Self-Coaching Guide, “How to Discard Every Excuse You Can Ever Imagine.” Download available in Practices.

Take this opportunity to deliberately practice discarding excuses.

THE EXTRAORDINARY FREEDOM EXPERIMENT CONSISTS OF THESE FREE RESOURCES FOR PHASE 1

a) take extreme accountability in self-coaching or in coaching with accountability partners,
b) study the Intrepid Freedom Crusaders Field Test Results. You will marvel at the breakthrough results participants achieved, plus the seemingly impossible obstacles they had to overcome. You will see yourself in these examples and be inspired to begin your own experiment to demolish your comfort zones!
c) deploy communication guidelines on “How to Orchestrate Open Minded Conversations about Controversial Topics (e.g. race, politics).
d) practice with the “World’s Largest List of Occasions for Taking Extreme Accountability.” You will learn to spot occasions for taking accountability that go unnoticed by nearly everyone. Get ready to experience a massive boost to your power to make more effective choices.
e) Learn Tom Brady’s winning formula “Repeat great processes daily,” to continually improve your skill proficiency, and develop new abilities.

Here’s where you can assess the value of these unique practice guides.

In these meetings, you can pepper Art Turock with questions and receive his unique mindset disturbance coaching to free up your full performance capacity.

Phase 2:
FREEDOM 101 CLASS + 90-DAY FIELD TESTS

To whet your appetite for Phase 2 of The Extraordinary Freedom Experiment

When you engage in these Phase 1 activities, you earn an invitation to participate in the:

You will massively improve your capacity to make effective choices in conceiving and executing your heartfelt goals.

Phase 3:
ORCHESTRATING ACCOUNTABILITY CONTAGION PROJECTS WITH FAMILY, FRIENDS, WORK TEAMS

To expand your impact, you will learn to create accountability contagion within your sphere of influence—with family, friends, teams at work, and even customers.

Go ahead and be bold. Declare yourself to be an extraordinary leader who empowers your key contacts to fully express their courageous desire to demolish comfort zones?

COMFORT \ EXTRAORDINARY

Where do you draw your line in the sand?

WHAT HEARTFELT GOALS DO YOU WANT TO ACHIEVE IN DOING YOUR EXPERIMENT? IT’S TIME TO GET STARTED!